Responsys Interact

SimpleFeed is pleased to again be sponsoring the Responsys customer conference, Interact. This year’s event is centered around the theme “The New School of Marketing,” Responsys’ catch phrase for integrated efforts across web, email, mobile and social. Entertainment was highlighted by Cyndi Lauper and old school musician who has re-invented herself as a blues artist.

Cyndi, shown here demonstrating her social listening skills, put on a great show.

Couple fun factoids from the conference.

PacSun – “Facebook Fans are our most loyal audience.” She also explained how the daily offer to their Wall is their most popular content. Facebook “At Mixi (the leading social network in Japan), 80% of the traffic is from mobile devices.