SimpleFeed helps Global 2000 companies create, manage and measure customer communication programs for consumption in RSS Readers and on Social Networks such as Twitter and Facebook. Customers subscribe to offers, news, new product and support information – whatever interests them. The result is a simple, persistent communication channel that respects the time and privacy of customers. In return, Online Marketers, Publishers, Internet Retailers and Financial Services companies get more attention and the ability to measure the results of their communication programs.
Behind the Feeds reviews news and discusses examples of leading edge RSS feed and social media marketing programs – hopefully in a less formal manner than our web site, http://www.simplefeed.com.